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Reaction to Stephen Elop's Burning Platform Memo

In the internal memo titled “Burning Platform” written by Stephen Elop’s to all employees of Nokia, James’ operations management is all about management processes that produce or delivers goods and services to the market.
In the article, service providers, good designs, hardware among others will run the developmental and delivery in the market.

In building a better brand with marketing strategies Nokia’s partnership Microsoft, Hill identified some operational strategies and they are as follows;
  • Defining objectives of the organization 
  • Figure out marketing strategies 
  • Understanding the ways in which products can bring more business than competitors 
  • Find out the best ways of delivering these products
  • Providing all infrastructure required for supporting operational strategies.
From the article, it was revealed how Nokia’s innovative products entered the market how they struggle to develop on the Symbian operating system as an internal factor.
Android Operating Systems (AOS) that are redefining the smartphones and attracting developers with a very good ecosystem.

The violent imagery language (burning platform, death, war) were the best way to bring to bear the situations and status of the company. 
These kinds of motivational speeches can positively and negatively affect all.
It can promote or help motivate and ‘ginger up’ workers to work hard and endure in difficult times however, it can also demoralize or discourage workers in distress times.
I feel motivated as an individual because this kind of speeches reveals the company’s current status and what is needed to be done for it to stand the test of time.
References
Edwards, J. (2013). Al Microsoft Employees Should Read Stephen Elop's 'Burning Platform' Memo Right Now. Business Insider. Retrieved from: http://www.businessinsider.com/stephen-elops-burning-platform-memo-2013-9  
James, T. (2011). Operations Strategy. Bookboon.com.

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